TASTING (TOUCHING, SMELLING, HEARING) TYPE
One of our main areas of interest involves exploring how our perception of type is informed by, and influences all of our senses. We incorporate sensory triggers into our events and workshops to bring experiences to life, to create impact, and because it’s fun.
We've shared our ideas and research into multisensory type at Creative Mornings and Letterform Live. A highlight last year was delivering the final talk of the evening at the International Fragrance Association conference, which finished with a multisensory wine tasting for the audience to take part in.