Brand storytelling for startups
Ideal for entrepreneurs and startups
Fonts give you a voice, and using them well will impact your revenue by making your brand recogniseable, memorable and enabling you to connect with your audience.
Sarah has been a graphic designer for twenty years and has created branding and designed identities for a wide range of clients from startups to theatre productions.
In this interactive keynote talk she will take you through a straightforward process for creating the voice of your brand, enabling you to then focus on making your business or product a success. She will show you how to harness fonts to create trust and credibility, and how to combine them with language to make an emotional and memorable connection with your audience.
She will show how decoding the language of different market sectors helps you to understand where to position yourself as you start out on your entrepreneurial journey, with plenty of visual examples to inspire you.
“Sarah Hyndman’s talk was a game-changer.”
Photo Sarah presenting at South by Southwest (SXSW)